The Top eCommerce SEO Agencies to Consider for 2024

Why do you need an eCommerce SEO agency?

Running an eCommerce business is no easy feat, and with the ever-growing competition in the online marketplace, it’s crucial to have a strong online presence. An eCommerce SEO agency can help improve your search engine rankings, drive organic traffic to your website, and ultimately increase your sales and revenue. With their expertise in SEO strategies and techniques, they can help your eCommerce shop stand out from the crowd and reach your target audience.

How long does it take to improve your search engine rankings?

The timeline for seeing improvements in your search engine rankings can vary depending on various factors, such as the competitiveness of your industry, the current state of your website, and the strategies implemented by the SEO agency. Generally, it can take several months to start seeing significant results, but with consistent effort and a solid SEO strategy, you can expect to see gradual improvements over time.

What kind of ROI can I expect?

The return on investment (ROI) from your investment in an eCommerce SEO agency can be substantial. By improving your search engine rankings, driving more organic traffic to your website, and increasing your conversion rates, you can expect to see a significant increase in your sales and revenue. The exact ROI will depend on the effectiveness of the SEO strategies implemented and the unique characteristics of your eCommerce business.

What eCommerce SEO services do agencies offer?

SEO audit

An SEO audit is a comprehensive review of your website’s SEO performance, identifying any issues or areas for improvement. This includes analyzing your site structure, content, backlinks, and technical aspects to create a strategic plan for optimization.

Content creation

Creating high-quality, SEO-optimized content is crucial for improving your website’s search engine rankings. eCommerce SEO agencies can help you develop engaging and relevant content, including product descriptions, blog posts, and landing pages, to attract and retain your target audience.

On-page optimization

On-page optimization involves optimizing individual web pages to rank higher and earn more relevant traffic in search engines. This includes optimizing meta tags, headings, images, and internal linking to improve the overall SEO performance of your eCommerce store.

Technical SEO

Technical SEO focuses on optimizing the technical aspects of your website to improve its search engine visibility. This includes improving site speed, fixing crawl errors, implementing structured data, and ensuring mobile-friendliness to enhance the user experience and search engine rankings.

Link building

Building high-quality backlinks from reputable websites is crucial for improving your website’s authority and search engine rankings. eCommerce SEO agencies can help you develop a robust link building strategy to acquire relevant and authoritative backlinks for your eCommerce store.

Marketplace optimization

For eCommerce businesses selling on platforms like Amazon, eBay, or Etsy, marketplace optimization is essential for increasing visibility and sales. SEO agencies can help optimize your product listings, keywords, and overall presence on these platforms to drive more traffic and conversions.

Local SEO

If you have a physical storefront or serve a specific geographic area, local SEO can help you attract local customers to your eCommerce store. This includes optimizing your Google My Business profile, local citations, and location-based keywords to improve your local search visibility.

How much does an eCommerce SEO agency charge?

The cost of hiring an eCommerce SEO agency can vary depending on the scope of services, the size of your eCommerce store, and the level of competition in your industry. Some agencies charge a monthly retainer fee, while others offer project-based pricing. It’s essential to discuss your budget and goals with potential agencies to find a solution that fits your needs.

How do you do SEO on a product page?

Optimizing product pages for SEO is crucial for driving organic traffic and increasing sales. This includes optimizing product titles, descriptions, images, and user reviews, as well as implementing schema markup and internal linking to improve search visibility and user experience.

How do you optimize your eCommerce store for SEO?

Optimizing your entire eCommerce store for SEO involves various strategies, including improving site speed, enhancing user experience, conducting keyword research, creating valuable content, optimizing category pages, and building high-quality backlinks. A comprehensive SEO strategy can help your eCommerce store rank higher in search engines and attract more potential customers.

Questions to ask your eCommerce SEO agency

When considering hiring an eCommerce SEO agency, it’s essential to ask the right questions to ensure they’re the right fit for your business. Some important questions to ask include:

  • What is your approach to eCommerce SEO?
  • Can you provide case studies or examples of successful eCommerce SEO campaigns?
  • How do you measure the success of your eCommerce SEO efforts?
  • What is your communication and reporting process?
  • What kind of results can I expect and in what timeframe?
  • How do you stay updated with the latest SEO trends and algorithm changes?
  • Do you offer any additional services or support beyond SEO?

By asking these questions, you can gain valuable insights into the expertise and capabilities of the eCommerce SEO agency and make an informed decision about partnering with them.


Choosing the right eCommerce SEO agency for your business can have a significant impact on your online visibility, traffic, and sales. By understanding the services offered, the potential ROI, and the right questions to ask, you can make an informed decision and find an agency that can help your eCommerce store thrive in 2024 and beyond.