Exploring Bing’s New Best-Sellers Carousel for Ecommerce Growth

When it comes to growing your ecommerce business, staying updated on the latest marketing trends and tools is crucial. Bing, one of the leading search engines, has recently introduced a new feature that has the potential to significantly impact ecommerce growth: the Best-Sellers Carousel.

What is Bing’s Best-Sellers Carousel?

The Best-Sellers Carousel is a new feature on Bing that showcases popular products from ecommerce stores. When users search for a specific product or category, they are now presented with a visually appealing carousel of best-selling items related to their search query. This feature aims to help users discover trending products and make informed purchasing decisions.

How Does the Best-Sellers Carousel Benefit Ecommerce Shops?

For ecommerce shops, being featured in Bing’s Best-Sellers Carousel can provide a significant boost in visibility and sales. By having your best-selling products showcased prominently in search results, you can attract more potential customers and increase the likelihood of conversions. Additionally, being featured in the carousel can enhance brand credibility and trust, as it signifies that your products are popular and in-demand.

Optimizing for Bing’s Best-Sellers Carousel

Now that you understand the potential benefits of being featured in Bing’s Best-Sellers Carousel, it’s important to optimize your ecommerce shop for this new feature. Here are some tips to help you make the most of this opportunity:

1. Focus on Best-Selling Products

Ensure that your best-selling products are well-optimized for search engines. This includes using relevant keywords, high-quality product images, and detailed product descriptions. The better your products are optimized, the higher the chances of them being featured in the Best-Sellers Carousel.

2. Leverage Structured Data Markup

Implement structured data markup on your ecommerce website to provide search engines like Bing with detailed information about your products. This can increase the likelihood of your products being selected for the Best-Sellers Carousel, as it makes it easier for search engines to understand and showcase your product data.

3. Monitor Performance and Adjust Strategy

Keep a close eye on your ecommerce shop’s performance in Bing’s search results. Monitor the visibility and click-through rates of your products in the Best-Sellers Carousel, and adjust your optimization strategy accordingly. This may involve tweaking product titles, descriptions, and images to improve their appeal to both users and search engines.


Bing’s Best-Sellers Carousel is a promising new feature that has the potential to drive significant ecommerce growth. By optimizing your ecommerce shop for this feature and staying ahead of the curve, you can capitalize on the increased visibility and sales opportunities it offers. Keep a close eye on your performance in Bing’s search results, and be ready to adapt your strategy to make the most of this exciting new development.

Are you ready to take advantage of Bing’s Best-Sellers Carousel for ecommerce growth? Share your thoughts and experiences with us in the comments below!