What is the right TikTok video size?
When it comes to optimizing TikTok video sizes for e-commerce shops, it’s important to understand the specific requirements set by the platform. This includes video dimensions, duration, file size, and resolution.
Video dimensions
The ideal video dimensions for TikTok are 1080 x 1920 pixels, with an aspect ratio of 9:16. This ensures that your videos will display correctly on both mobile and desktop devices.
Video duration
TikTok videos can be up to 60 seconds long, but keep in mind that shorter videos tend to perform better on the platform. Aim for videos that are around 15-30 seconds in length to capture and maintain your audience’s attention.
File size
TikTok has a maximum file size limit of 287.6 MB for videos. It’s important to compress your videos without compromising their quality to meet this requirement.
Video resolution
For optimal quality, TikTok recommends using a resolution of 720 x 1280 pixels. This will ensure that your videos look crisp and clear when viewed on the platform.
Portrait vs. landscape: Which is better?
When creating TikTok videos for your e-commerce shop, it’s best to stick to portrait orientation. This is because TikTok is designed for mobile viewing, and portrait videos take up more screen real estate, making them more engaging for viewers.
What are the correct file formats for TikTok videos?
TikTok supports MP4 and MOV video file formats. When exporting your videos, make sure to use one of these formats to ensure compatibility with the platform.
TikTok video ad specs
For e-commerce shops looking to run paid advertising on TikTok, it’s important to adhere to the platform’s ad specifications. This includes specific requirements for video duration, file size, and resolution to ensure that your ads are displayed effectively to your target audience.
TikTok video size FAQ
What is the TikTok video size ratio?
The TikTok video size ratio is 9:16, which translates to a vertical orientation that is ideal for mobile viewing.
What size video can you upload to TikTok?
You can upload videos to TikTok with a maximum file size of 287.6 MB and a duration of up to 60 seconds.
What is 9:16 in pixels?
9:16 in pixels translates to a resolution of 1080 x 1920, which is the recommended video dimensions for TikTok.
By optimizing your TikTok video sizes for your e-commerce shop, you can create engaging and visually appealing content that resonates with your target audience and drives sales for your business.