How To Go Viral on TikTok: 15 Ideas for 2024

Understanding how to go viral on TikTok

With over 1 billion active users, TikTok has become a powerful platform for businesses to reach a wide audience. Going viral on TikTok can significantly boost your brand’s visibility and sales. In this article, we will discuss 15 effective strategies to help your ecommerce shop go viral on TikTok in 2024.

15 ways to go viral on TikTok

1. Keep up with the latest trends

One of the keys to going viral on TikTok is to stay updated with the latest trends. Whether it’s a dance challenge, a viral sound, or a popular meme, creating content that aligns with current trends can increase your chances of going viral.

2. Use trending and relevant hashtags

Using popular and relevant hashtags can help your content reach a wider audience. Research and use hashtags that are trending and relevant to your ecommerce shop to increase the discoverability of your TikTok videos.

3. Hop on trending sounds and music

TikTok is known for its viral sounds and music. Using trending sounds in your videos can make them more engaging and shareable. Keep an eye on the platform’s Discover page to find the latest trending sounds to incorporate into your content.

4. Create your own audio

Creating your own unique audio or sound can set your content apart from others and increase the chances of it going viral. Whether it’s a catchy jingle or a memorable line, original audio can make your content more memorable.

5. Post consistently and regularly

Consistency is key on TikTok. Posting regularly and at consistent times can help your audience know when to expect new content from you. This can also improve your chances of getting on the For You page, where viral content is often featured.

6. Post at the right time

Timing is important when it comes to posting on TikTok. Understanding your audience’s behavior and posting when they are most active can increase the visibility of your content and improve its chances of going viral.

7. Interact with your followers

Engaging with your followers can increase the likelihood of your content going viral. Responding to comments, asking for input, and incorporating user-generated content can create a sense of community and encourage sharing.

8. Interact with other users and posts

Engaging with other users and content on TikTok can help increase your visibility and attract new followers. Liking, commenting, and duetting with other users’ content can help you tap into their audience and increase the chances of your content going viral.

9. Collaborate with other content creators

Collaborating with other content creators can help you tap into their audience and increase your reach. Whether it’s a duet, a joint challenge, or a shoutout, collaborating with others can help your content gain traction and potentially go viral.

10. Keep your videos short

TikTok videos have a maximum length of 60 seconds, but shorter videos often perform better. Keeping your content concise and to the point can make it more shareable and increase the likelihood of it going viral.

11. Start with a hook

Grabbing your audience’s attention from the start is crucial on TikTok. Starting your videos with a hook or a captivating moment can increase the chances of viewers watching the entire video and sharing it with others.

12. Add value, entertain, and be relatable

Creating content that adds value, entertains, or is relatable to your audience can increase the chances of it going viral. Whether it’s a how-to tutorial, a funny skit, or a relatable story, creating content that resonates with your audience can make it more shareable.

13. Be a little controversial

While being controversial should be approached with caution, creating content that sparks debate or challenges norms can increase its likelihood of going viral. Just be sure to stay true to your brand and values when taking this approach.

14. Cross-promote your TikTok content on other platforms

Utilize your other social media platforms to promote your TikTok content. Sharing your TikTok videos on Instagram, Twitter, and Facebook can increase their reach and engagement, potentially leading to them going viral.

15. Upgrade to a TikTok business account

Upgrading to a TikTok business account can provide you with valuable analytics and insights into your audience and content performance. This data can help you optimize your content and increase its chances of going viral.

Your brand could have the next viral video

By implementing these strategies, your ecommerce shop could create the next viral TikTok video. Keep experimenting with different content and analyzing what resonates with your audience to increase your chances of going viral on TikTok in 2024.

How to go viral on TikTok FAQ

How do I get my TikTok to go viral?

By staying up-to-date with trends, using relevant hashtags, and consistently posting engaging content, you can increase your chances of going viral on TikTok.

How many views are considered viral on TikTok?

While there’s no specific number of views that define viral content on TikTok, videos with millions of views or a high engagement rate can be considered viral.

How long does it take for a TikTok video to go viral?

The time it takes for a TikTok video to go viral can vary. Some videos might gain traction within hours, while others might take days or even weeks to go viral.

What can make me go viral on TikTok?

Creating content that is relevant, engaging, and shareable can increase your chances of going viral on TikTok. Leveraging trends, staying consistent, and engaging with your audience can also contribute to your content’s virality.

What types of videos go viral on TikTok?

A wide range of videos can go viral on TikTok, including dance challenges, lip-syncs, tutorials, comedic skits, and relatable content. Experimenting with different video types can help you discover what resonates with your audience and has the potential to go viral.