TikTok Trends: The Ones To Watch in 2024

What is a TikTok trend?

A TikTok trend is a popular theme, challenge, or concept that gains traction on the platform. These trends can range from dance challenges to storytelling formats, and they often involve the use of music, effects, and creative editing.

How do you find new TikTok trends?

Finding new TikTok trends can be a great way to keep your content fresh and engaging. Here are a few ways to stay on top of the latest trends:

Check out TikTok’s Discover page

The Discover page on TikTok is a great place to find trending hashtags, challenges, and content. It’s constantly updated with the latest popular videos, making it a valuable resource for trend research.

Keep an eye on your For You page

The For You page is personalized to show you content that TikTok thinks you’ll enjoy. By scrolling through this page regularly, you can see what’s trending and get inspiration for your own videos.

21 TikTok trends to inspire your next viral video

1. POV (point of view) trend

POV videos allow creators to tell a story from a specific point of view, often using creative angles and editing to immerse viewers in the narrative.

2. Storytime trend

Storytime videos involve sharing personal anecdotes or experiences in a captivating and entertaining way.

3. Self growth, #glowup, and #whatIlearned

These trends focus on personal development, transformation, and sharing valuable life lessons.

4. My red flags filter/beige flag trend

Creators use filters and editing techniques to humorously highlight potential warning signs in different situations.

5. Mental health and wellness trends

These trends aim to raise awareness and provide support for mental health and well-being.

6. Astrology trend

From horoscopes to zodiac sign analyses, astrology trends continue to be popular on TikTok.

7. Subcultures

Exploring and celebrating different subcultures, such as goth, punk, or cottagecore, can lead to engaging and inclusive content.

8. Transitions

Smooth and creative transitions between scenes or outfits can add an extra layer of visual appeal to your videos.

9. The green screen effect

Using the green screen effect allows for a wide range of creative possibilities, from virtual travel to interactive storytelling.

10. TikTok challenges

Participating in or creating your own TikTok challenges can be a great way to engage with your audience and encourage user-generated content.

11. Dancing and choreography

From viral dance crazes to choreographed routines, dance trends are a staple of TikTok culture.

12. Microwave popcorn trend

This trend involves using the sound of microwave popcorn popping as a backdrop for surprising reveals or transformations.

13. Engaging with comments

Responding to comments and interacting with your audience can help foster a sense of community around your content.

14. Pets of TikTok

Sharing adorable or funny moments with pets can often lead to heartwarming and shareable content.

15. Memes and pop culture trends

Staying up to date with the latest memes and pop culture references can help keep your content relevant and relatable.

16. Fit check trend

Showing off different outfits or styles in a “fit check” format has been a popular trend on TikTok.

17. ASMR and oddly satisfying trends

ASMR (autonomous sensory meridian response) and oddly satisfying videos can provide a calming and immersive viewing experience.

18. A day in the life trend

Sharing a glimpse into your daily routine or a specific aspect of your life can be both relatable and intriguing to your audience.

19. Nostalgia and retro trends

Revisiting and celebrating nostalgic moments, fashion, or media from the past can resonate with a wide range of viewers.

20. #tiktokmademebuyit trend

This trend involves showcasing products or items that users discovered and purchased as a result of TikTok recommendations.

21. Pack an order with me

Sharing behind-the-scenes content of packing orders or fulfilling customer requests can humanize your brand and create a sense of transparency.

Use TikTok trends to boost views and grow your business

By staying abreast of popular TikTok trends and incorporating them into your content strategy, you can increase the visibility and engagement of your videos. Leveraging trending topics and challenges can help grow your audience and potentially lead to greater brand awareness and sales.

TikTok trends FAQ

What are some popular TikTok trends?

Popular TikTok trends can range from dance challenges to storytelling formats, as well as trends related to mental health, lifestyle, and humor.

How do you check what’s trending on TikTok?

You can check what’s trending on TikTok by exploring the Discover page, browsing through popular hashtags, and paying attention to the content that appears on your For You page.

What are some consumer TikTok trends for brands?

Consumer TikTok trends for brands can include user-generated content challenges, behind-the-scenes glimpses, product showcases, and interactive storytelling formats.

What is a viral challenge?

A viral challenge is a trend or concept that spreads rapidly throughout TikTok, often leading to widespread participation and engagement from the platform’s users.

As TikTok continues to evolve, staying informed about the latest trends and integrating them into your content strategy can be a valuable tool for growing your ecommerce business and reaching new audiences. By leveraging the power of TikTok trends, you can create compelling and shareable content that resonates with viewers and drives meaningful engagement.